The Christie Charity raises money for The Christie NHS Foundation Trust, a cancer hospital in the North West. The brief was to help the charity define the way they communicate, as previously the brand identity was visually disjointed with competing communications. The solution was to create a brand and campaign framework, using strong typography, a simple illustration style and a distinctive tone of voice to give a consistency to their communications and build on The Christie’s already (and deservedly) well-loved reputation.

Project completed as Creative Director and Founder at Music
Team credits: Jordan Stokes, Matt Maurer, Olly Wigglesworth, Dan Lancaster